Why is this Pop-Up different?
doors specialize in Fashion & PR, and we specialize in Beauty & Tech. We believe that bringing beauty to all these elements with our expertise is a perfect marriage in a month pop-up store.
Am I signing an agreement with Beautyque NYC or doors.?
As a beauty brand, you will be part of the Beautyque NYC corner at doors. You will be signing an agreement with Beautyque NYC, which is a partner of the doors. Pop-Up.
Is this Pop-up like the one in doors.' presentation?
This pop-up will be in a Optimistic setting. Each time the pop-up space is different and the organization is different. However the vibe stays the same.
Do I have to be present for the Pop-Up?
No, there is no need for the brand's representative to be present but it is recommended. doors has a professional retail team and Beautyque NYC Team will be present. However, it is recommended to be present for the opening date and the upcoming events that you will organize if it is possible. There is no better person than the founder and the brand team to represent the brand. You will provide your brand info, and we will showcase your collections. doors receives 30% and Beautyque NYC receives 20% from every sale.
What is the address of the Pop-Up?
The exact address will be determined soon but it's in SoHo next to luxury brands and it's under negociation at this moment.
How many products can I showcase?
Up to 5 products for beauty. It will be showcased in a dedicated beauty area (Beautyque X doors.) Once your brand is approved by us, the agreement signed and the payment received, you will send a specified number of units per product to the pop store. If you have several shades for each product, please send up to 5 shades.
When should I send the products?
Beautyque NYC needs to have all the products during the setup - two days before the opening. You will send products, once the form is filled out and approved by Beautyque NYC to our warehouse or to the store during the set-up.
What happens if all products are sold?
Your products will be added to Beautyque NYC website. Once the products are sold in-store, we will sell the products, process the sale at Beautyque e-commerce, and you will receive an automatic email to ship the product- As it's a one-month Pop-Up, we will make sure the process is easy for you to manage as well as for us.
What happens if not all products are sold?
You are responsible for your inventory- you can either send someone at the end of the Pop-Up to pack the products or send us the shipping labels to ship it back to you in the same package.
I do not have samples, how customers will try my products?
We ask participating brands to send a maximum of 20 samples per product. Samples are the safest way for people to try the products. We will not share the samples with everyone — only customers interested in buying the product.
You need to send testers for every product on the shelf and for every shade Please label the tester with a label (TESTER). You will also need to send the tools needed for safety (single-use mascara brush for example...) The Beautyque NYC team and doors. team will be showing the products to customers.
What happened during the previous Pop-Up in SoHo?
Please see doors presentation.
How can we organize the events at Beautyque NYC X doors. Pop-Up?
As a participant of Beautyque X doors. Pop-Up you are entitled to hold a “Meet the Founder” / Friends & Family / Products Demonstrations event in the store if you wish so at no additional fee. Brands have to cover the costs of drinks for the guests and any other extra costs, if they apply, for example, if the brand decides to have a DJ for the event. Please inquire with Beautyque \ regarding the available dates. The dates are allocated on a ‘first-come, first-serve basis.
Holding an event at Beautyque X doors. Pop-Up is recommended if you have a great concept for the event and you have a significant contacts list to ensure attendance. For all events, it is the sole responsibility of the brand to promote the event and ensure good attendance of the event. We ask the brand to submit the guest list of min 20-25 guests 48 hours before the event.
Beautyque will however promote any mono-brand event via our social media and email marketing And Doors. will promote via social media.