Rihanna: ‘We Should Be Talkin’ About a Woman With Superpowers

And one other reason the Super Bowl might just be a feminist icon

Sunday’s Super Bowl was pretty groundbreaking for two reasons, and neither of them has anything to do with football.

First, can we just talk about Rihanna’s big half-time show? Her performance was met with mixed reviews. But we’re more interested in that pregnancy reveal. Hello mama! 

The Daily Mail’s Lisa Hilton called that red breastplate a “bold statement of sexual power” and we can’t help but agree. 

Pregnancy, not so long ago, was something to be hidden behind voluminous folds of fabric; something not entirely shameful, but also not desirable, and definitely not to be displayed to the world in all its sensual beauty.

Rihanna changed all that - not hiding her bump, but celebrating it (and the bump and grind that made it happen in the first place).

Then - and you might have missed this one but it was pretty huge - the word menopause was voiced in the first ever Super Bowl ad addressing the issue. It featured in a promotion by Astellas, a pharma brand, to raise awareness about symptoms including hot flashes and night sweats.

Seriously, for women to hear their symptoms validated on such a forum is a MASSIVE breakthrough for menopause activists, and we’re here for it.

In honor of both feminist milestones, welcome to our top Beautyque picks that celebrate sexual freedom, beauty at all ages … and a big, bad gal Ri Ri-inspired lip that looks hot on just about anyone.



A luxurious serum that revitalizes and remineralizes skin and diminishes wrinkles and fine lines. An intense powerhouse of moisturizing action, it’s packed with vitamins to treat skin that has been damaged by fatigue, stress, pregnancy, hormonal changes, scars, and excessive sun exposure.




From menopause, to birth control, waxing, shaving and pregnancy, everyday life can take its toll on our most intimate, hard-working area, causing the vulva to become drier and lose elasticity, causing pain, irritation and discomfort. Treat it like the rest of your skin, and give it some moisturizing love.





A rich, creamy lipstick with a modern, demi-matte-shine finish, this bad girl delivers the saturated, intense color and velvety pigments of a matte with intense moisturizing for uber soft, sexy lips. Long-lasting, with no bleeding or feathering, it makes a bold statemen, without being harsh on the skin. Vitamins C & E help combat free-radical damage, plus it’s cruelty-free, hypo-allergenic, paraben-free, and gluten-free.





When we select our brands, we apply demanding criteria so that you don’t have to. Mission-driven founders, highly efficient products formulated using safe ingredients, strong values such as sustainability, cruelty free, female leadership, inclusivity and social responsibility are among the key qualities we look for in our brands.


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